Music Live 2007 - Guitar and Amp

First Act Guitars, Italia Guitars and Sound City Amplification rock the NEC...

First Act Guitars, Italia Guitars and Sound City Amplification went on show at the NEC in early November at Music Live 2007. This was the first full public exhibition of Arbiter's new guitar and amp ranges and thousands turned out to have a close look and play, and to make comparisons between the various guitars, basses and amps on display. Choosing between so many great guitars proved tricky for some people, but many just couldn't resist leaving without at least one new axe under their arm!

Where better to ponder the buying decision than the "Sound City Bar", where many chose to chill-out, have a drink and listen to some great live music courtesy of some top Sound City, First Act and Italia endorsees. From the sweet tones and beautiful melodies of Gareth Moulton and his Italia and First Act Guitars, to an unplugged set from Feed The Beast, and the hard-hitting rock of The Priscillas with their matching Italia guitar and bass and Sound City Amplification, there was music for everyone to enjoy. The Sound City MARK 6 amps powered along over a beefy Gretsch Catalina drum kit, with their full-on "British" tone radiating out the bar and half way round the NEC - despite having plenty of gain to spare!

Thanks to all the visitors who came to Music Live 2007 and spent some time chatting with us, checking out our guitars and amps and enjoying the live music with us in the Sound City Bar. We had a good time, and from your response, we know you did too. See you next time!

Music Live 2007 - Guitar Rig and Sequel: a big hit at the NEC...

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